Protecting people and businesses in an agentic economy
What is new
Four UK regulators, working together in the Digital Regulation Cooperation Forum, have set out how the law applies to AI agents that act for consumers, “such as making purchases and communicating with businesses”. Existing rules already apply, including those on financial services, payments and cyber security, and “An AI agent’s autonomy does not diminish the responsibility of organisations that deploy it to comply with applicable law and relevant regulation.” Firms should think about “how authority to act is given” and “who is accountable for the agent’s decisions and how to obtain redress when something goes wrong”. The CMA updated its guidance the same day: a business is responsible for what an AI agent does “in the same way you are responsible for what an employee does”, with fines of up to 10% of worldwide turnover. The ICO is collecting evidence for its guidance on agentic AI until 20 November.
Why a board should care
UK regulators, the FCA among them, now say with one voice that responsibility for an agent sits with the firm that deploys it. A bank meets this from two sides: the agents it runs, and its customers’ agents acting on its services, which JPMorgan has begun blocking when they use shared credentials (Edition 5). The statement makes no new rules and says nothing specific about financial services, but it closes with a warning: “we will not hesitate to use our powers”.
Verdict: read the joint statement in full; it is two pages. Firms that use or plan to use agents should consider responding to the ICO before 20 November.